About

About Us Shaefor Mobile Detailing

About Us
A Family Business Built on Purpose and Passion

Founded in 2025 by Seton and his wife Alyssa, our mobile ceramic coating company is more than just a business—it’s a reflection of family, resilience, and dedication. Together with their two sons, Kory and Koen, they’ve built a service rooted in quality, trust, and care.

After experiencing the loss of both their fathers—and Seton also losing his mother at a young age—this family knows the value of time, connection, and meaningful work. That perspective drives everything we do, from the precision in every detail to the kindness shown in every customer interaction.

With over five years of hands-on experience in the detailing industry, Seton leads with expertise and commitment. Backed by Alyssa’s support and their children’s inspiration, the family is on a mission to become the leading mobile ceramic coating company in Dane County and surrounding areas.

We’re proud to protect what matters—and to do it with heart!
Contact Us

Meet Our Team
OUR SERVICE TECHNICIANS ARE HERE TO HELP
 

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Seton Sheafor

Owner

Frequently Asked Questions
SOME COMMON QUESTIONS ABOUT OUR AUTO DETAILING SERVICE
 


What exactly is detailing?
This refers to the specialized process of keeping your vehicle’s appearance as close to showroom condition as possible. Our goal is to have your vehicle looking the way it did when it was driven off the lot.
 

What is the difference between detailing a vehicle and just washing it?
Washing your vehicle refers to cleaning it with soap (or other similar cleaning agent) and water. Detailing goes beyond washing and involves a thorough process of bug/tar/sap/lime removal, tire & rim treatment, interior leather/vinyl conditioning, carpet & headliner shampooing, wet sanding, waxing, and other applied protectants to maintain your car’s paint job. Consistent detailing helps extend the life of your car and also adds to its value.
 

Can scratches be removed from my vehicle without having to repaint it?
We can remove light scratches by compounding/isolating the surface of the scratched area. If scratches have gone through one or two coats of clear coat, then they can be wet sanded out. However, if they have gone completely through the clear coat, then the vehicle would have to be repainted unfortunately.
 

What are some signs that my vehicle needs to be waxed or polished?
There are a few ways you can evaluate your vehicle’s paint condition:
 
  • After your vehicle is washed and dried, run your hand lightly along the body of your vehicle - if you detect rough spots or feel drag, then it needs wax.
  • Spray water on your vehicle - if you see no beads of water, then a wax should be applied sooner rather than later.

How often should my vehicle be detailed?
For optimal vehicle health, most experts recommend detailing at least twice a year. This will also depend on the wear and tear of your vehicle.